Website Levels & Pricing

At Tassel, we believe a great school website should be effective in engaging with key audiences, attractive and professional, and easy to manage. Our experienced team of school marketing professionals will guide you through the entire process: planning, content, design, programming, content migration, launch, and ongoing hosting and support. If you’re ready for a better website experience for your team and the families you serve, let’s make it happen.

Schedule a WEBSITE CONSULTAION

We offer three levels of website development.

Since 2001, we have worked with schools of all shapes and sizes to develop websites that fit their culture … and their budget. What’s important to you? Let’s talk it through, determine your goals for the project, and see which level makes sense for your school.

Package Features:

Level 3

For schools in highly competitive markets who need a robust strategy, content development services, and premium design.

Level 2

Ideal for schools who want a web presence tailored for their brand; includes strategy consulting and premium modules built just for schools.

Level 1

For budget-conscious schools that need a professional website that can expand with their enrollment.

Starting at

$59,500

$29,500

$18,500

SUMMARY

Homepage

Customized

Pre-built into site design

Your logo, tagline, fonts, colors

Pre-built into site design

Your logo, tagline, fonts, colors

Page Layouts
  • 3 Starter Interior Pages
  • Faculty/Staff Directory
  • Blog
  • 1 Starter Interior Pages
  • Faculty/Staff Directory
  • Blog
  • 1 Starter Interior Pages
  • Faculty/Staff Directory
  • Blog

Discovery Phase
  • Kickoff Meeting
  • Website Strategy Meeting
  • Kickoff Meeting
  • Kickoff Meeting

School Website Strategy
  • Website goals
  • Content audit & sitemap planning
  • SEO strategy
    (keyword research, technical setup, redirect/migration plan)
  • Conversion funnel strategy
  • User experience research
    (included with ongoing retainer)
  • Website goals
  • Content audit & sitemap planning
  • Conversion funnel strategy
  • Website goals
  • Prebuilt into site design

MODULES

Calendar

Staff Directory

Stories

Blog Archive & Posts

Infographic-style Highlights

CONTENT

Content Assessment & Migration Plan

KRN content mapping (collaborative identification of content to Keep, Revise, or add New) with recommendations and redirects

KRN content mapping (collaborative identification of content to Keep, Revise, or add New) with recommendations and redirects

KRN content mapping DIY process that outlines steps for content mapping (collaborative identification of content to Keep, Revise, or add New) for school to complete

Sitemap Implementation or Recommendation

Sitemap Strategy Implementation

Sitemap Strategy Implementation

Sitemap Recommendation

Content Migration

50 Pages
*Client responsible for supplying content

30 Pages
*Client responsible for supplying content

20 Pages
*Client responsible for supplying content

Writing Services
  • Homepage
  • 5 Key Pages
  • Homepage
  • 3 Key Pages
  • Homepage

Writing Revisions

Up to 2 rounds of revision

Up to 2 rounds of revision

1 round of revision

DESIGN

Design Layout & Theme
  • Homepage
  • Block pattern library page
  • Blog archive
  • Faculty/Staff directory
  • 5 key pages that were written
  • Selection from strategic theme designs by Tassel®
  • 3 key pages that were written
  • Selection from strategic theme designs by Tassel®

Design Revisions

Up to 2 rounds of revision

1 round of revision

1 round of revision

Aesthetic Design Proofs

Yes

Yes

Yes

FUNCTIONALITY

Staging Site & Hosting Environment Setup

WordPress Content Management System (CMS)

Media Library

Online Form Creation

Google Tag Manager & Analytics Installation

TESTING & LAUNCH

Pre-Launch Review

Redirect Domains Confirmed

2-Week Team Check-in

PROJECT MANAGEMENT

Dedicated Production Manager

Bi-Weekly Status Report

TRAINING

WordPress Training

Video Resource Library

HOSTING & SUPPORT PACKAGE

+ $300/month

+ $300/month

+ $300/month

Includes hosting, support, backups, security, and WordPress updates
Schedule a WEBSITE CONSULTAION