More Inquiries. Better Conversations.
Stronger Enrollment.

Families are looking for guidance long before they reach out. Are you helping them find your school? Learn how these Tassel Solutions can connect you with more right-fit families.

Turn interest into qualified inquiries, with fewer follow-ups and more context.

Why schools use it:

  • Increase inquiry volume and quality
  • Learn what families are asking before they inquire
  • Respond faster, with personalized outreach
  • Save time with a solution that’s fast to implement

What it helps you do:

  • Increase inquiry volume and quality
  • Learn what families are asking before they inquire
  • Respond faster, with personalized outreach
  • Save time with a solution that’s fast to implement

About the Solution

When a parent visits your website, they’re usually searching for something specific: tuition details, program highlights, or a sense of whether your school feels right. But too often, they leave without finding what they need, or without asking. Tassel® AI Convert helps bridge that gap.

Powered by Halda and pre-loaded with Tassel’s methodology and expertise, this conversational assistant guides prospective families to the information they need, and encourages them to inquire in real time.

Investment: $500 – $1,500 setup + $500/month

Turn your website into the trusted resource families rely on.

Why schools use it:

  • They want to future-proof their SEO strategy
  • They need better content that reflects real parent questions
  • They want to improve how AI tools like Halda respond

What it helps you do:

  • Improve visibility across traditional and AI-driven platforms
  • Build trust through helpful, relevant content
  • Support other AI tools by improving website context
  • Equip families to explore with confidence

About the Solution

Search is evolving. Families are asking questions in new ways, and AI tools like ChatGPT, Gemini, and Grok are becoming part of how they explore schools. Tassel® AI-SEO helps ensure your site stays discoverable, relevant, and positioned as the expert. We help you build a content strategy rooted in what families are really searching for, and aligned to how AI tools surface information.

Investment: $1,500–$3,000+/month (includes Halda)

Be where families are already looking, and give them a reason to stop scrolling.

Why schools use it:

  • They want more high-intent families visiting their site
  • They’re not showing up in results when parents are actively comparing options
  • They need more inquiries to meet their enrollment goals

What it helps you do:

  • Increase visibility through Google and social ad campaigns
  • Build awareness with messages tailored to parent priorities
  • Convert interest into inquiries with a data-backed strategy

About the Solution

Families don’t start their search on your website — they start with questions, concerns, and comparisons. Tassel® Rapid Reach helps you meet them in those early moments with digital campaigns that highlight your school’s strengths through the lens of parent priorities. From Google to Instagram, we build and manage paid search and paid social campaigns that target right-fit families and keep your mission top-of-mind when decisions are being made.

Investment: $1,250 – $9,050 setup + $1,050–$3,850+/month (includes ad spend)

Not Sure Where to Start?

Let’s talk through where you’re at and where you’d like to grow. Whether you’re looking to convert more visitors, reach new families, or rethink your SEO strategy, we’ll help you make a plan that fits your enrollment goals.